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About Us

Transforming Dominican Hair Culture: Embrace Your Beauty, Embrace Your Roots

Honey Beauty is a clean hair care brand rooted in Latin culture. Genesis' passion for business and beauty was the driving force behind her creation of a hair care line that is inclusive of all, aiming to address the lack of representation for women like herself.

Genesis Dominguez has been accompanying and assisting her mom, who is a professional hairstylist with over 30 years of experience, at the Dominican salon since the age of 5.